The Red Sari


The Red Sari

I am super proud to be associated with The Red Sari.

I had worked with owner Julie West on some print material she uses to promote her fabulous products last year. A couple of months ago, she asked if I could help her out with her website – it seems the shopping cart wasn’t working anymore. Frustrating for her and her clients to be sure.

After spending some time troubleshooting and diagnosing the problem, it became clear that starting from scratch was the better option, and together we embarked on a website  redesign and redevelopment project.

The timing for this was good, as she was in possession of an entire new line of products for 2012, and it seemed a natural time to redesign the site, add new social media features and install a modern shopping cart.

I wish I had thought to get a screen cap of the old site so you could see the differences. It wasn’t badly designed, but did look somewhat dated and was pretty far behind the curve from a technology standpoint.

The new shopping cart is working like a charm, she’s connected to the major social media platforms (including Pinterest) and the site has a fresh, clean design that will stand up for years.

Besides being a wonderful person to know and work with, Julie has a passion for social responsibility. From her About Us page:

The Red Sari is a socially responsible fashion design company with a mission to create and sustain jobs for women in Nepal.

For the women in this small South Asian country, jobs represent more than income – working liberates them from lives of isolation, builds confidence, and bestows status within their families and communities.

And on top of that, her products are stunningly gorgeous.

Red Sari Scarves

Visit her site and make someone you love happy with a new scarf, and help out the women of Kathmandu at the same time.

What could be better than that?


Thea Foundation

Thea Foundation

The Thea Foundation

The Thea Foundation is an amazing example of turning an unspeakable tragedy into something beneficial to everyone.

Paul Leopoulos lost his daughter Thea in a car accident. Thea was 17. He used that as motivation to start the Thea Foundation.

They provides art materials, support and resources to public schools across Arkansas for the visual arts, the performance arts and more.

In an era where the Arts in public schools are being de-emphasized, the Thea Foundation steps up.

It has been my very great privilege and honor to assist Paul and his son Nick in the redesign and redevelopment of the website.

Working with Mike Mueller of Copeland Search Marketing, we have redesigned and redeveloped the Thea Foundation website, transforming what was a sprawling, unorganized website into a neat, clean and organized website absolutely bristling with SEO.

The Thea Foundation is a very well-run organization and is very worthy of your support. Please consider a donation.

The PHDS Studio

Welcome to the Patrick Houston Design Studio website

The Patrick Houston Design Studio

In what has become a Christmas tradition, I’ve redesigned Patrick Houston Design Studio website.

I’m calling this one version 4.0. It’s my little Christmas present to my business.

This site is built on the WordPress platform. I’ve been working with WordPress for a while now, successfully using it to build sites for clients large and small.

It is a sturdy and flexible platform with excellent basic functionality that is expandable and scalable to virtually any need.

The Content Management System (CMS) that runs underneath the site is robust and seemingly bulletproof [crosses fingers].

Once designed, developed and deployed, a WordPress site is easy to add to and manage content with, allowing clients to take over much of the management of their website themselves, instead of paying me [hits forehead with hammer] to do it.

In the days and weeks and months to come I hope to do what I’ve never seemed to manage to do with PHDS versions 1–3 – namely, to keep the durned thing updated with all the fabulous work I’m so fortunate to do on behalf of a really great bunch of clients.

So, welcome to the Patrick Houston Design Studio website and I hope you’ll check back every so often to see what we’re up to.